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AddOn is a non-competitive, anonymous, photographic exhibition curated by Charles McKean and Festival Director Moshe Rosenzveig.
One of the core events of Head On Photo Festival, AddOn showcases a diverse and exciting range of square images, taken by more than 100 photographers spanning professionals, artists, enthusiasts, celebrities and politicians. Shown without title or photographer credits, viewers interpret their images for what they are and bring their own meanings to them.